Omni Strap

Home Depot’s Credit Cards Could Have Been Hacked

Home Depot is investigating a possible data files breach which might be possibly even bigger than the massive hack that effected Target this past year. During the Target breach, data files from greater than 40 million charge cards was compromised over the course of three weeks in the stressful holiday shopping period. Americans could possibly be seeing and hearing shocking reports as retail store Home Depot is reportedly connected to a “substantial” breach of client information to online criminals working in Eastern Europe. According to initial reports the main breach may involve the data theft of over FORTY million credit cards, stolen utilizing point-of-sale viruses installed at a lot of the retailer’s 2,200 U.S. retail outlets. The actual breach may over shadow the astonishing data files breach which occurred on Target Corp.

Cyber criminals have broken data security for several retailers lately, which include Target and also the Goodwill’s thrift shop services. The recent spate of security breaches has ruined client confidence in the security of their personal information and encouraged retailers, banks along with card companies to boost safety measures through accelerating the adopting of microchips on U.S. credit and debit cards.

Credit card security breaches might cause companies major loss. Target continues to deal with an enormous data exploit it experienced last holiday season by which 40 million card accounts and the sensitive information of about an extra70 million people were effected.

lock-156641_640The reported data breach at Home Depot appeared to be reported by Brian Krebs of Krebs on Security, an internet site centered on cyber-security. Krebs explained a variety of banks revealed evidence Home Depot may be the source of a tremendous group of stolen credit and debit cards that started selling in the black market on Tuesday.

Although it’s not necessarily acknowledged whether or not the Home Depot computer security breach involved the Backoff viruses, these sorts of data troubles are common in modern networks. The next thing is to commence working with bank cards that are included with computer chips and also requiring the use of a PIN say experts.

The Home Depot information breach is going to increase the demand to change to PIN and chip charge cards as well as reinforce the importance of improved security and safety for payments in the US. Home Depot may possibly get further support from the government authorities of states with impacted banking companies. In the same way banks are working in order to limit the difficulties due to the massive computer security breach.

Target Corp. is in the process of to get past the monstrous information breach that transpired the later part of last year and damaged income, profits as well as its track record with shoppers. It is upgrading the I.T. security department and computers. The company is likewise speeding up its $100 million roll out of chip-based bank card technology in all of close to 1,800 outlets.

When asked about the computer service conditions that small business proprietors are addressing the staff of Tampa IT Consulting firm Showtech Solutions had this to say: “One of the largest issues with protecting systems is allowing your devices to operate with older operating systems. This may play a part with something like this.”

The assailants driving the payment card data breach might be the same Russian cyber-crime organization which struck other merchants in recent months. Oddly enough, the hackers called the card information breach “American Sanctions” with an noticeable implied meaning in regard to US economic sanctions against Russia.

The charge cards were offered at a well-knowncyber-crime market place run by the a individual named Rescator. Rescator already became well known by selling credit card info from the enormous 2013 Target security breach that unveiled the actual bank card information of up to 110 million customers.

January 1, 1970 at 12:00 am Comments (0)

The Feminization of Technology : What it Means for Your Businesses

feminization technology update choicesWhen most people hear the phrase “the feminization of technology” they immediately form a picture in their mind that looks something like this:

It’s a fun image, and funny. Definitely worthy of a chuckle, but the phrase, and that image, drives home a valuable and fundamental point. Men and women tend to look at the world, and by extension, technology, in very different ways.

Actually It’s About Adaptability

When you think about it, using the heel of a high heeled shoe as a makeshift hammer, or a butter knife as a makeshift flat head screwdriver makes a fair bit of sense, and be honest, who hasn’t pulled the old butter knife trick at least once in their lives? Show of hands. That’s what I thought.

Here’s another example of how wide and deep those differences can be. When I go to the store, before I leave the house, I’ve mentally mapped my route. I may not know where I’ll park the car, but I’m not picky and will take the first open spot. Once inside the store, I know what aisle the thing or things I’m looking for are on, and I know the shortest route to get there. I’m in the door, at my selected items like a cat on a mouse, at the register to pay, and back out the door before you can make a cup of coffee.

When my wife goes, she drives around the parking lot for sometimes ten minutes to get a space two slots closer than the one she’s been driving past the whole time. Once inside, she’ll test half a dozen shopping carts to get the one that has all four wheels rolling smoothly. Then she starts at aisle one. Slowly, methodically making her way down each and every aisle of the store. Stopping to check deals, stopping to check her shopping app, maybe going to customer service or the cashier’s desk to check on a deal or confirm a price, and then the hunt continues.

Even if there are only three items on her list, she will invariably scope out every potential deal in the place, and check at least two hundred prices before she makes her way to the items she actually went to the store to get. Sometimes, she comes home with just the three items on her list. If it’s a good “deal day,” sometimes she comes home with much more than that.

There’s something to be said for her methodology. She finds great deals. There’s something to be said for my methodology . It’s fast and uber-efficient. Neither is necessarily “better” than the other, they’re just judged by different metrics.

You Have Two Main, Distinct Markets

Your company’s products and services are used by two fundamentally different types of people, who measure its usefulness with very different yard sticks. One of the best things you can do is start a product focus group and include both men and women, of varying ages. Ask them how they use your product. Ask them what they like best about it. What they like least. The answers, and specifically, the differences in the answers of people of different genders will surprise and amaze you.

Several years ago, one of the major American auto-makers did an exceptionally smart thing. They invented the “mom test.” Initially, it was a focus group, led by women engineers, that invited women to come look at the company’s newest model minivan. These ladies tore the minivan to pieces, examining every aspect of it, from how easy it was to get an infant car seat in at various positions in the car, to how many cup holders there were, and how big they were. No detail was too small, and the end result was a hugely better (and more successful) car that was designed mostly for women.

Woman Power

Here’s something you may not have known. Women make more than 60% of a household’s total purchases. If your products and services aren’t designed with women in mind, do you imagine that you might be losing market share? Might it be worth at least a token effort to see what you could change, and how you could change it, to make your product infinitely more appealing to the fairer sex?

At the start, the title of this piece posed a question you may not have given much thought to. The answer is simply this; if you’re not embracing the feminization of technology, you’re probably losing business. I’d start today.

January 1, 1970 at 12:00 am Comments (0)